Laurie McCabe, a partner with the SMB Group, brings more than 20 years of experience in the IT industry to her current role at SMB Group. Laurie has built widespread recognition for her capabilities and insights in the small and medium business (SMB) market in several areas, including cloud computing, mobile solutions, business solutions, social networking and collaboration, and managed services.
Laurie joins Mitch on this episode to discuss how business owners are addressing online marketing and technology during our changing times, especially in light of the changes caused by the corona virus pandemic.
Prior to SMB Group, Laurie worked in analyst roles as a Partner at Hurwitz & Associates; Vice President of SMB Insights & Solutions at AMI-Partners; and Vice President at Summit Strategies, where her original research of the emerging cloud computing model earned her broad recognition as a thought leader in this area. Laurie’s nine years at Digital Equipment Corporation, including her last role as Director of Market and Competitive Intelligence, provide her with critical experience from the vendor perspective.
Laurie has earned widespread recognition for her insights into small and medium business (SMB) technology adoption, requirements and challenges. She is a 2015, 2014, 2013, 2012 and 2011 Small Business Influencer Awards and has been named a Top 200 Thought Leaders in Big Data & Analytics by Analytics Week. Laurie blogs often at https://lauriemccabe.com/.