Tim O‘Brien - The Healthy Place

Tim O’Brien has extensive experience in the health and wellness industry. He began his career in 2003 at GNC franchises, then became District Manager in 2005. In 2008, he became the manager of Elite Nutrition. During those years, he built a solid foundation of knowledge and expertise. His passion and success gave him the vision to open his own business.

Tim believes in educating and empowering individuals to make lifelong, healthy choices and changes. His desire is to help each person reach their health potential. His energy is contagious, and he’s excited about helping YOU.

The Healthy Place, formerly Apple Wellness, was founded by Tim and his wife, Becki, in 2010. It began as one, small vitamin and supplement store with only the two of them and their newly born daughter. Their goal was to become the best vitamin and supplement store in the Wisconsin area. They wanted to provide customers with the highest quality products, but also with the education needed for customers to stride forward confidently on their journey to find wellness.

Those founding principles continue to be what drives their company forward — top quality products and customer empowerment.  Here are links to two other of Tim's supplement companies:  livelyvitaminco.com and wildtheory.com

Their first location, with its humble beginnings, was opened in June 2010 in Fitchburg, WI. Six years later, in January 2016, they opened our second location in Sun Prairie, WI and now have two additional stores in Middleton, WI, and the west side of Madison, WI that opened in 2019.

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